DHC Care
Web Design • Illustration
For DHC, I created cohesive editorial and promotional emails and coordinating web content for a curated, youth-focused product line. Expanded my role to include cover and interior illustrations for DHC’s Deep Cleansing Oil sale, using a mix of watercolor and digital techniques to create high-impact layouts that spotlighted the hero product.
DHC Tokyo Landing Page
I designed the DHC Tokyo landing page, a curated storefront built to introduce the brand to a younger audience. The layout balances clean, Japanese-inspired minimalism with enough energy to feel current and shoppable, setting the tone for the full campaign.
DHC Care
Web Design • Illustration
For DHC, I created cohesive editorial and promotional emails and coordinating web content for a curated, youth-focused product line. Expanded my role to include cover and interior illustrations for DHC’s Deep Cleansing Oil sale, using a mix of watercolor and digital techniques to create high-impact layouts that spotlighted the hero product.
Spring Catalog Illustrations
Beyond layout, I created original illustration for the Deep Cleansing Oil campaign. Using a mix of watercolor and digital technique, I developed cover and interior art that gave the hero product a hand-crafted, editorial feel stock photography couldn't deliver.
Email & Social Campaigns
I designed promotional and editorial emails alongside coordinating social content, carrying one visual language across every touchpoint. Whether a customer was scrolling their feed or opening their inbox, the brand felt unmistakably DHC.
International Landing Page
Not every storefront sells, some direct. I designed DHC's international landing page as a clean navigational hub, routing customers from different countries to their respective regional stores with as little friction as possible.
Interactive Store Display
To extend the brand beyond the screen, I designed an interactive in-store display. The 3D concept pairs a physical product showcase with a touchscreen interface, letting customers explore the DHC line at their own pace and bringing the digital experience onto the store floor.
